![]() ![]() For example, there was a limited time partnership where Mountain Dew, teamed up with the marketing team of Warner Bros. Like Baja Blast there are other partnerships Mountain Dew has picked up over the years. While Baja Blast has a teal-blue look, and the flavor is claimed to be a derivative of “tropical lime” overall the drink seems to be mostly similar with the ingredients and the caffeine in Baja Blast being largely consistent with standard Mountain Dew. After conducting extensive research to develop a beverage that could complement menu items at Taco Bell, they exclusively sold the flavor “Mountain Dew Baja Blast” in Taco Bell restaurant chains. One of the most prominent partnerships was with Taco Bell back in 2004. Interestingly one night while researching a computer worm, three programmers were chugging cases of code red Mountain Dew and named the computer worm after the beverage flavor!Īlong with the standard Mountain Dew and its variants, PepsiCo has also partnered with other brands to launch novel Mountain Dew flavors. While they may be of different colors and have different packaging, all of them have the same aftertaste, almost identical ingredients and the same amount of caffeine throughout, which is consistently at 54 mg of caffeine for a 12 oz serving. There are other flavors of Mountain Dew as well, such as major melon, dew voltage, diet Mountain Dew, Mountain Dew code red, and live wire. Although we do recommend you moderate your intake as it’s very high calorie thanks to the added sugars and artificial flavors. However if you’re looking for the extra caffeine kick and it’s too late to drink coffee, Mountain Dew might not be such a bad idea. So if caffeine is what you’re looking for, sticking to coffee or even tea would be a better bet. The only caffeinated beverages Mountain Dew beats are green tea and decaf coffee. Even black tea has more caffeine than Mountain Dew at 63 mg. However it is still dwarfed by the amount of caffeine in a normal cup of coffee, which comes out to about 136 mg of caffeine for a 12 oz serving. However, Mountain Dew contains a noticeable amount of caffeine in the other areas it is sold in.Ī 12 oz serving of one can of Mountain Dew contains about 54 mg of caffeine in it, which is amongst the highest for carbonated beverages. For example, in Canada Mountain Dew was caffeine-free until 2012. However, there are some exceptions to this ingredient list around the world. The primary ingredients for Mountain Dew consist of carbonated water, high fructose corn syrup (which is replaced by sugar in limited edition promotional runs), concentrated orange juice, citric acid, natural flavors, caffeine and a bunch of proprietary flavors and colorings. In just three years, the soda brand caught the attention of the Pepsi-Cola company, and they acquired the brand and production rights from the Tip Corporation and started distributing the beverage across the United States and Canada. So, he experimented and refined the formula further, launching the next version of Mountain Dew in 1961, which is not much different from what we have today. The owner of the Tip Corporation liked the drink a lot but felt it was lacking a certain “oomph”. It was originally invented in the 1940s by beverage bottlers Barney and Ally Hartman in Tennessee but the recipe was revised and a new formula was created in 1958 by Bill Bridgforth, the rights of which were ultimately obtained by the Tip Corporation, based in Virginia. ( Mountain Dew | GosuGamers Mountain Dew Announces Expanded Partnership With PUBG Mobile – ARCHIVE - The Esports Observer)Ĭurrently, it is produced and owned by PepsiCo. Their primary demographic seems to be young people who are into video games and extreme sports, as evidenced by the number of video game tournaments, x-sports tournaments and professional e-sports teams sponsored by Mountain Dew. While it may look and sound unappetizing to you personally, many people of all ages are completely hooked on this stuff. ![]() The taste is tricky to describe, with most people describing it as a citrusy-lemon flavor with a kick of caffeine at the end. If you’ve never seen Mountain Dew, you may believe it’s radioactive and unsafe to push down your throat. Mountain Dew is a carbonated soft drink brand.
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